Our Story

Make a better future. Have fun doing it.

Our founder, children’s book author Patrick Jackson was out walking his dog and came across, and managed to free a distressed seagull caught around the neck by a length of improperly discarded fishing line. The next day, in the same place, he found a litter picker-upper. Patrick started litter-picking. Every day. The journey and the Picker Pals story had begun.

The Cloak of Howth, made of beach finds from local beaches raised awareness about what we are doing to our environment through the incorrect use and disposal of largely plastic products and packaging.

We organised a series of well-attended local beach cleans supported by the children in the area. The appetite to pick and motivate pickers was still not satisfied though. There was a feeling that however much litter was picked up, behavioural change was needed.

The breakthrough came with the notion of connecting three things: storytelling, environmental learning and real world action. Picker Packs were fashioned from old sails gathered from kids in the area.

Books were published about the litter-picking adventures of the colourful Picker Pals characters. We even wrote and recorded a song.

Collaboration with environmental NGO, VOICE (Voice of Irish Concern for the Environment)  and the Rediscovery Centre brought our project to a new level. We began to receive sponsorship from local authorities and various corporate and philanthropic donors. This enabled us to think at a different scale about getting more and more packs out to schools. Picker Pals was taking off!

We designed a new range of packing materials to help us deliver the materials during the pandemic and started broadcasting to classrooms via Picker Pals TV. We want to get a picker pack into every primary school in the world and fight back for our environment. Let’s say “Enough is enough!” and help create a generation of young environmentalists, stewarding their local areas and redressing the damage done over the past decades.

The world faces a global crisis of waste in the environment. Every part of the natural world is affected. Neighbourhoods and beauty spots are despoiled. There’s an economic impact of litter on communities and a psychological effect on children living in litter. Communities and families feel powerless and people lack the tools or motivation to take action and the belief that their small actions can impact on global issues. Littering is normalised among certain groups and there is a disconnect with nature and local environmental stewardship. There is the will and the urgent need to find real, practical solutions to this crisis. Picker Pals is one of these solutions and we are proud to play our part.

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